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Corporate Media Production, by Ray DiZazzo
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Corporate Media Production thoroughly examines all aspects of this exciting creative field, from the initial script to the final stages of postproduction. The book also clarifies the roles of the writer, producer, director and client while focusing on the dynamic relationship shared by these key players. This in-depth book captures all the technical and creative elements used in the creation of media in the corporate world.
Topics include:
Program Needs Analysis
Developing the creative concept
Script essentials
Keys to successful preproduction
Lighting, camera and sound
Directing executives, employees, and professional actors
The director's key aesthetic skills
Graphics Production
Music and sound production
Critical judgment and people skills
Traditional and nonlinear editing
Audio sweetening
The future of corporate media
- Sales Rank: #3946769 in Books
- Published on: 2000-02-03
- Original language: English
- Number of items: 1
- Dimensions: 10.75" h x 8.25" w x .50" l,
- Binding: Paperback
- 256 pages
Review
"Corporate Media Production is an excellent reference for those interested in producing corporate video. If you want tips to help you succeed in corporate video production, this book is worth a look." - Computer Videomaker, March 2001
From the Publisher
Topics include: program needs analysis; developing the creative concept; script essentials; keys to successful preproduction; lighting, camera and sound; directing executives, employees, and professional actors; the director's key aesthetic skills; graphics; production; music and sound production; critical judgment and people skills; traditional and nonlinear editing; audio sweetening; the future of corporate media
About the Author
Ray DiZazzo is an award-winning writer, producer, and director with many years of experience in the corporate venue. He is President of DiZazzo Communications, an independent media company that has created programs for large corporations such as J.D. Power and Associates, GTE, and the United Way. In addition to his corporate media work, he writes on the subject and teaches.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Five Stars
By nicole l bahner
What I needed for class
1 of 1 people found the following review helpful.
Great book for videomakers
By Alvaro Calandra
This is a good book for those shooting commercial dvds for companies, specially if the people your shooting don't have experience being filmed, and need some support.
I've done some Corporate video myself and believe me this book has a lot of tips that will be useful.
0 of 0 people found the following review helpful.
One Star
By Magnum
Waste of Money
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